Demandware 2.10

We have just completed upgrading all eCommera retailers to Demandware 2.10. Demandware 2.10 is a major upgrade and includes powerful new Searchandising functionality.

Using Demandware 2.10 our retailers are able to specify sort orders at any level within the category hierarchy, e.g. Sort the following category, Mens > Clothing > Underwear, by blend of, Date Added (desc, 10%), Stock (desc, 10%), Sales Velocity (desc, 10%), Margin (desc, 20%), Relevancy (desc, 50%). This functionality increases the efficiency of merchandisers and should increase revenues.

Additionally retailers are now able to define Dynamic Customer Segments and therefore display different promotional content to different customer segments, e.g. display DVD player promotion to customers who have bought a TV in the last 60 days.

These are just two examples of the powerful new functionality available in the eCommera CoreCommerce platform.

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